Virtue theory, or virtue ethics, is the philosophy of vices and virtues, a branch of philosophy that looks at normative ethics in terms of virtue.

That probably sounds more metaphysical than it is, but it isn’t pure metaphysics… it is ethics based on moral principles, it is a type of practical metaphysics.

Arete Explained

What is Arete?

Areté roughly means “moral virtue”. It refers to an innate “excellence” or “essence” in all things, and the striving toward that potential or purpose.